
About Me.
Hi, I’m Haiji.
I’m a Communication & Media grad student at Rutgers with a background in film production and a passion for digital storytelling and online communities.
I started in TV production, but soon found myself fascinated by how people interact, express, and build meaning in digital spaces — especially in gaming and meme culture.

My work explores
Esports communities & meme discourse
CSR communication strategies
Digital ethics & platform governance
Games & fan culture
Education
2024 – Present
Rutgers University
Master of Multimedia Communication
Specializing in intercultural communication and digital media.
focus no gaming culture, player communities, and how media technologies reshape communication.
2020 – 2024
Macau University of Science and Technology
B.A. in Film Production
Studied directing, cinematography, and post-production, with hands-on experience in visual storytelling and collaborative media projects.
Skills
Adobe Premiere / Audition / Canva
SPSS / Qualitative Coding
Notion / Discord / WeChat
English / Mandarin